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Monthly Archives

October 2013

What is a Major Gift?

· Fundraising 101 · Comments Off on What is a Major Gift?

Major Gifts are the backbone of your campaign.  They fund new initiatives and keep your existing programs running. They also help identify individuals who are invested in the growth of the organization that you can continue to steward to increase their annual gift.  It is important that your organization has a donor recognition program to.

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The Core of Your Fundraising Efforts: The Annual Campaign

· Fundraising 101 · Comments Off on The Core of Your Fundraising Efforts: The Annual Campaign

Any organization that needs to raise money to sustain itself, has, or should have, an annual campaign. Through annual campaigns, organizations build and develop a donor base, cultivate a culture of giving, educate and inform constituents on the cause and the need for the organization, and raise necessary funds to successfully operate. Annual campaigns allow.

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Capital Campaigns- Laying the Groundwork

· Capital/Endowment Campaign Management · Comments Off on Capital Campaigns- Laying the Groundwork

Capital Campaigns are rarely, if ever, invoked to raise a small amount of money. Rather, they are designed to raise amounts that go above and beyond the regular call for support that an organization’s constituency is used to receiving. There are two main reasons for this: one, for the amount of effort it takes to.

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Capital Campaigns- The What? and The Why?

· Capital/Endowment Campaign Management · Comments Off on Capital Campaigns- The What? and The Why?

Capital Campaigns are designed to raise money for a specific need, almost always regarding a physical structure or asset of an organization. Most Capital Campaigns are initiated to acquire, replace, or significantly refurbish an aging facility. In some instances, donations from a Capital Campaign go towards filling those facilities with bulk – and often expensive.

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The Loyalty Program of the Nonprofit World

· Fundraising 101 · Comments Off on The Loyalty Program of the Nonprofit World

Donors are, in many ways, similar to consumers. Consumers often take a chance on a new product. When the product meets or exceeds their needs, they may purchase it again and again. Businesses offer incentives to lure in consumers and reward programs to keep them loyal, and large corporations spend millions of dollars a year.

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