Fundraising 101

Don’t Judge a Book By Its Cover

I used to sit by the window at a previous job. Great seat – looking out on the world below – contemplating how the money I was raising was making a difference, and taking inspiration from these thoughts to write the next campaign piece. Every two weeks, the window cleaner…
Events

Can Special Events Survive the Digital Age?

I’ve always been of the mindset that people give to people and are motivated by positive experiences. That’s why I strongly advocate for the power of the fundraising event. Events are a great way to raise funds, steward current and prospective donors and share success stories with stakeholders. However, with…
Fundraising 101

Fundraising Time Management

The hardest part about our jobs is figuring out how to fit in everything we must accomplish.  When faced with lean budgets and even leaner professional teams, nonprofit development pros have a harder time than most trying to do get it all done without sacrificing their personal lives or feeling…
Social Media

Are you LinkedIn?

Welcome to the world of LinkedIn. LinkedIn is the world’s largest professional network.  Globally, there are 250 million members “Linking In”. With LinkedIn becoming more popular every day, Giving Tree is learning to better utilize the site to share our expertise with the non-profit community and to strengthen our individual…