Fundraising 101

Planning for the Future

Definition: Endowment, specifically, is a gift of money or income producing property to an organization for general operating support or a specific purpose (such as research or scholarships). Generally, the endowed asset is kept intact and only the interest or earnings generated by it is consumed – 5% annually. An…
Guest Bloggers

Writing Right in 2014

In this Internet age, even the guy on the corner hawking his wares has a website. But merely having a website is not enough. Even if you’ve invested a significant amount of time and resources into building a state of the art site, driving traffic and remaining relevant depends on…
Guest Bloggers

Leadership Development – Really?

In response to frequently discussed crises in leadership, nonprofit organizations seem to have a particular focus of late on leadership development. Millions of dollars are expended annually for training sessions, retreats, and various projects purporting to train volunteer and professional “leaders.” As one who has been both student and teacher…
Grant Writing

Unique Funder = Unique Application Process

Every Foundation is different and therefore every grant proposal you submit will be different, even if it is for the same program and requests the same dollar amount as the one before. Before you sit down to write a grant proposal, spend some time studying the prospective funder and their…
Social Media

Are you LinkedIn?

Welcome to the world of LinkedIn. LinkedIn is the world’s largest professional network.  Globally, there are 250 million members “Linking In”. With LinkedIn becoming more popular every day, Giving Tree is learning to better utilize the site to share our expertise with the non-profit community and to strengthen our individual…
Capital/Endowment Campaign Management

Calendar Crunch

Fundraising takes creativity and patience.  It also takes time, lots of it, and that’s a luxury not all of us can afford.   We start out the year with big ideas and even bigger goals, yet before we know it, the campaign’s close is around the corner, and we feel like…
Capital/Endowment Campaign Management

Charitable Solicitation Registration

It’s not about our nonprofit’s address. It’s about the addresses to which you send your appeals for support. Most non-profit organizations solicit donors through the mail at some point over the course of a year, as part of their overall annual campaign. What is often unknown or overlooked by organizations, is…
Fundraising 101

What is a Major Gift?

Major Gifts are the backbone of your campaign.  They fund new initiatives and keep your existing programs running. They also help identify individuals who are invested in the growth of the organization that you can continue to steward to increase their annual gift.  It is important that your organization has…
Board Development

The Importance of a Good Nominating Chair

Like food, non-profit boards can get stale. Even for those serving with the best of intentions, things can stagnate. When they do, fundraising becomes more difficult. It’s important to renew and revive the Board, preferably on an annual basis, in order to keep juices flowing and ideas coming to reach…